November 27, 2006

Schipon, Schipoff, Schiphol

Was passing through Amsterdam a while back, and spotted that KLM have a club for business travellers who go to China.

So if the airline industry can spin a social networking (and loyalty-enhancing) business from PNRs, surely the telecom industry can get some mileage from CDRs?

Unless, of course, all digital social gestures are worthless as business assets.

Posted by Martin Geddes at 11:41 AM
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